Home / The Channel Company Privacy Policy

The Channel Company Privacy Policy

(Revised May 24, 2018)

Data Privacy Notice For Individuals Outside Of The European Union


For purposes of this Privacy Policy (the "Policy"), "The Channel Company" shall refer to both The Channel Company LLC, a Massachusetts limited liability company, and its subsidiary Partner Demand LLC, also a Massachusetts limited liability company.  The Policy covers personal information which you share with The Channel Company as you register for or attend our face-to-face events around the world, visit or participate in any of our websites or online venues which are hosted on servers located in the United States (notably www.crn.com;  wotc.crn.comwww.thechannelco.comwww.partnerdemand.com; www.ipedchannelytics.com; and www.iotconnex.com), subscribe to any of our print publications, and volunteer or post information, whether through social media or otherwise. We will attempt to post or display a link to this Policy on all forms and online pages to which it applies.

Many of our websites allow you to publish or share content, including personal information which identifies you and/or your company. This Policy will govern how The Channel Company uses the information you provide and what choices you have about its publication.

Each of The Channel Company's lines of business aims to be at the heart of the commercial or professional communities it serves. Our business includes creating opportunities for you to access other companies' information and resources. When we work with other companies to build co-branded web sites, virtual events, sponsored webinars, or in any way that allows you to connect directly with that other company, we will include a link to this Policy and, to the extent it is readily available, to the other company's Privacy Policy as well. Our Policy will govern our collection and use of information about you. We recommend that you read the partner's Policy as well, if applicable, to learn how that company will treat the information you provide.

Information That Identifies You

We rely on the information you provide to us – as you register, contact us, participate in surveys, post comments to public areas of and interact with our web sites, respond to our email campaigns, complete applications for award and recognition lists, and participate in webinars or online events. This ordinarily consists of basic contact information – name, company, title, address, telephone number, and email address – but may include other information such as business preferences and affiliations.  We will add information about how you interact with our offerings – your subscriptions, the events you attend, and the like.  We may also supplement with additional data from external sources.

We may work to expand our communities by acquiring names and contact details from other sources that have compiled contact information. This information might be public information or data you provided with necessary permissions. We may also invite you to join our communities via third party social and professional networking sites.

If you download the CRN® Tech News app, The Channel Company uses a third party vendor to collect information about your device.  This data is used only in aggregate for reporting purposes.

Automatic Data Collection Technologies

We may also use cookies and common data collection technologies, including web beacons and clear GIFs associated with cookies, on our web pages, in newsletters, and in our email campaigns to collect information both on an aggregate and individual basis.

Some of our web sites use Adobe Flash to provide video content, and the Adobe Flash Player has the ability to separately store information about that particular Flash application. We do not associate this Adobe Flash stored information with you as an individual. Please see the Adobe Flash Player Help page for additional information about controlling the settings of the Adobe Flash Player on your computer.

We gather date, time, certain information about a user's browser and system or device configuration and capabilities, navigation history and IP address for all visitors to our web sites. We use this information for our internal security audit log, for trend analysis and system administration and to gather broad information about our audiences and their geographic locations.

Please see More Information About Cookies (below) for additional details about how we use cookies that identify you, which third party advertisers and advertising networks we allow to serve third party advertising displayed on our sites or to display our ads to you once you have left our web pages, and how to control cookies or their use for serving targeted advertising.

How We Use Information That Identifies You

We may use information about you: 

  • to provide the services, publications, and information you request -- and to manage your account with us.
  • to deliver or display content that matches your professional interests and responsibilities.
  • to contact you with information about and invitations for products and services – ours and other companies' – directed to your professional interests and responsibilities.
  • to offer you opportunities to connect directly with your peers and with sellers of technology that may be of interest to you.
  • for another purpose that we tell you about when you give us the information.


Data Privacy Notice For Residents Of The European Union

1. Your personal data – what is it?

Personal data relates to a living individual who can be identified from that data.  Identification can be by the information alone or in conjunction with any other information in the data controller’s possession, or likely to come into such possession. The processing of personal data for residents of the European Union (“EU”) is governed by the General Data Protection Regulation (the “GDPR”).

2. Who are we?

The Channel Company is a data controller of certain personal data.  This means it decides how your personal data is processed and for what purposes.

3. How do we process your personal data?

The Channel Company complies with its obligations under the GDPR by keeping personal data up to date; by storing and destroying it securely; by not collecting or retaining excessive amounts of data; by protecting personal data from loss, misuse, unauthorised access and disclosure and by ensuring that appropriate technical measures are in place to protect personal data.

We use your personal data for the following purposes:

  • To maintain our own accounts and records; and
  • To inform you of news, events, activities and services provided by The Channel Company.
  • For event registration

4. What is the legal basis for processing your personal data?

  • Explicit consent of the data subject so that we can keep you informed about news, events, activities and services.

5. Sharing your personal data
Your personal data will be treated as strictly confidential and will only be shared with other entities for the foregoing purposes. We will only share your data with third parties with your consent.

6. How long do we keep your personal data?
We keep data for five years from the date that we acquire such data.

7. Your rights and your personal data 

Unless subject to an exemption under the GDPR, you have the following rights with respect to your personal data:

  • The right to request a copy of your personal data which The Channel Company holds about you;
  • The right to request that The Channel Company correct any personal data if it is found to be inaccurate or out of date; 
  • The right to request your personal data is erased where it is no longer necessary for The Channel Company to retain such data;
  • The right to withdraw your consent to the processing at any time;
  • The right to request that The Channel Company provide you with your personal data and where possible, to transmit that data directly to another data controller (known as the right to data portability), where applicable;
  • The right, where there is a dispute in relation to the accuracy or processing of your personal data, to request a restriction is placed on further processing;
  • The right to object to the processing of personal data, where applicable; and
  • The right to lodge a complaint with the Information Commissioners Office.

8. Further processing

If we wish to use your personal data for a new purpose, not covered by this Data Privacy Notice, we will provide you with a new notice explaining this new use prior to commencing the processing and setting out the relevant purposes and processing conditions. Whenever necessary, we will seek your prior consent to the new processing.

9. Contact Details

To exercise all relevant rights, or for more information, please contact The Channel Company at privacyofficer@thechannelcompany.com or (508) 416-1175.

You can contact the Information Commissioners Office on 0303 123 1113 or via email https://ico.org.uk/global/contact-us/email/ or at the Information Commissioner's Office, Wycliffe House, Water Lane, Wilmslow, Cheshire. SK9 5AF.

EU-U.S. Privacy Shield Compliance

The Channel Company complies with the EU-U.S. Privacy Shield Framework (the "Privacy Shield") as set forth by the U.S. Department of Commerce regarding the collection, use, and retention of personal information from European Union member countries.  The Channel Company has certified that it adheres to the Privacy Shield Principles of Notice; Choice; Accountability for Onward Transfer; Security; Data Integrity and Purpose Limitation; Access; and Recourse, Enforcement and Liability.  The Channel Company is subject to the investigatory and enforcement powers of the U.S. Federal Trade Commission.  If there is any conflict between the policies in this privacy policy and the Privacy Shield Principles, the Privacy Shield Principles shall govern.  To learn more about the Privacy Shield program, and to view our certification page, please visit https://www.privacyshield.gov/

To the extent that your data is transferred, The Channel Company exclusively uses third parties that are Privacy Shield-compliant to ensure the integrity and privacy of your data.  In these instances of "onward transfer" of your data, The Channel Company remains potentially liable for subsequent violations of the Privacy Shield.  We shall not be responsible, however, for the compliance of our customers or licensees with Privacy Shield, or their compliance with data privacy laws and regulations of the European Union or any other country.

Your Choices

In keeping with one of the Privacy Shield's core principles, Choice, you always have a choice about whether to opt in or opt out, and you maintain control over your data in the following ways:

Deletion of your data, or corrections. Please help us keep your account information up to date. You may update most online registrations by consulting the particular web site itself or visiting a preference page after you have logged on to the site.  Upon request you are entitled to access a copy of your personal data to correct it, or you may instruct us to delete it from our systems.

Connecting directly with other companies for marketing purposes. In addition to providing you with our own editorial content, we offer you the opportunity to access others' branded content and expertise. When you choose to take advantage of that content or expertise, you choose to have your name and contact details transferred directly to that other company. We may put you in direct contact with another company or companies when you choose to:

  • Register for certain registration-only, or "gated" communities. Access to technical resources provided or sponsored by another company is contingent on your agreement that your contact details may be shared with the other company. We may track your interest in that company's content or our own content over time and disclose your interest to that company.
  • Register for a specific webcast, online event, web site, newsletter, or other offering which is sponsored or co-sponsored by another company.
  • Register to attend one of our virtual events. We may give your name and contact details to all exhibitors and give the exhibitor whose booths and resources you access a record of your visits and interaction with content from that exhibitor.
  • Attend one of our face-to-face events. Exhibitors may receive an attendance list for the event. It is up to you, however, to decide whether to leave your business card or allow your RFID-enabled badge to be read by a particular exhibitor – the badges cannot be read remotely. A sponsor of a special, sponsored conference session will also be given information about you if you choose to attend that company's session. Your future interaction with online content from an exhibitor or sponsor to whom you provided your contact data may also be tracked and disclosed to that exhibitor or sponsor.
  • Submit an application for a published CRN award or recognition list.  To remain eligible for certain awards or lists, you may be required to disclose certain personal data and/or company information. By submitting information requested in an application, you give your permission for this information to be published by The Channel Company on CRN-related media properties and otherwise shared with relevant companies in the IT industry, unless otherwise specified in the award/list application. 

Making information you provide public.

We offer websites that allow you to publish content. Many of these blog sites require that you register if you wish to comment. We will publish the user name you provide at registration when you comment. Some sites allow you to create a public profile as well.

Our online event venues also require that you register and allow you to have both public and closed communications with exhibitors and other participants. Information that identifies you will be published or shared according to your choices.

In addition, we may create online membership communities that allow you to create and publish your profile and other information. These communities may provide privacy controls which allow you to choose how much of your profile and other information to make public or to share with others within the community. As a professional, you remain responsible for locating the privacy controls (usually available on the page from which you can edit your profile), understanding how those controls, including default settings, work and protecting the information you provide.

Receiving email marketing messages from us.

You may opt out of our email marketing lists by following the instructions near the footer of our promotional emails. Please note that we have a number of brands and products, and therefore often allow you to opt out selectively. To remove a specific email address from all email marketing from The Channel Company, you may send a request to privacyrequests@thechannelcompany.com.

More Information about Cookies

The Channel Company uses cookies on each if its websites (collectively, the "Website"). By using the Website or any portion thereof (for residents of the European Union, by consenting to this policy), you consent to the use of cookies.

Our Cookies Policy explains what cookies are, how we use cookies, how third-parties we may partner with may use cookies on the Website, your choices regarding cookies and further information about cookies.

What are cookies

Cookies are small pieces of text sent to your web browser by a website you visit. A cookie file is stored in the user’s computer and enables the Website or a third-party to recognize you and make your next visit easier and the Website more useful to you.

Cookies can be "persistent" or "session" cookies. Persistent cookies act as described above, while session cookies may be stored in memory and deleted based upon browser settings.

How we use cookies

When you use and access the Website, we may place a number of cookies files in your web browser.

We use cookies for the following purposes: to enable certain functions of the Website, to provide analytics, to store your preferences, to enable advertisements delivery, including behavioral advertising.

Essential uses

We use these technologies in a way that is essential for the operation of the Website or parts of it. For example, we may use cookies to determine where to route your traffic to effectively distribute the Website workload across numerous servers. Web server logs allow us to count how many people visit the Website and evaluate their capacity.


We use these technologies to monitor the Website and to analyze how you use the Website.  We may place cookies that allow us to measure the time of your requests to our servers and our responses, to test new features, to record statistics about usage, to track your activities on the Website, and to track the places from which you come to the Website or Database. We may also use third-party cookies to collect information about behavior on the Website for these Performance/Analytics purposes.


We use these technologies to allow us to provide certain functionality on the Website and to remember your preferences. For instance, cookies allow us to auto-populate certain information.  If you disable or delete cookies, you may not be able to use some functions of the Website.

Advertising (including behavioral/interest-based advertising)

We may use these technologies to deliver focused online banner advertisements to you both on and off the Website. By using these technologies, we hope to better tailor these advertisements to your interests. Sometimes this is called online behavioral, interest-based, or retargeted advertising. Many of the third party technologies that enable this advertising participate in voluntary frameworks that allow you to opt out of it.

Such third party service providers include Adroll, Rubicon, Google, Media Math, Perfect Audience, Quantcast, Retargeter, and Yahoo!, among others.  You can control your preferences directly with each such third-party service provider.

Most of the cookies and other technologies described above on the Website are set by us (“first-party cookies”). Other cookies are used in connection with the Website and are set by third-party service providers at our direction ("third-party cookies"). We may use third-party cookies with respect to each of the uses set forth above.

What are your choices regarding cookies

If you'd like to delete cookies or instruct your web browser to delete or refuse cookies, please visit the help pages of your web browser.

Please note, however, that if you delete cookies or refuse to accept them, you might not be able to use all of the features we offer, you may not be able to store your preferences, and some of our pages might not display properly.

Where can you find more information about cookies

You can learn more about cookies and the following third-party websites:

●     All About Cookies: http://www.allaboutcookies.org/

●     Network Advertising Initiative: http://www.networkadvertising.org/

The Channel Company currently allows the following third party ad servers to serve ads on our web pages: TRUSTe and Google AdSense. Some companies offer additional choices about your preferences. Please visit each of their web sites for more information about the technologies they use and their privacy practices.

Many of the third party ad serving companies that serve ads to our web sites are members of the Network Advertising Initiative and/or the Digital Advertising Alliance. The NAI offers useful information about ad networks and a single place to turn off targeted ad serving from any of its member companies: https://www.networkadvertising.org/choices/.

The Channel Company further adheres to the data privacy principles set forth in the Interactive Advertising Bureau/American Association of Advertising Agencies' Standard Terms and Conditions version 3.0.

We may amend or modify the list of Third Party Advertisers from time to time without changing the effective date of the Policy itself. We urge you to check this section regularly for any modifications.

Disclosure of Information about You

We reserve the right to disclose information about you to third parties in certain circumstances: to vendors that work on our behalf, to entities that present valid legal process, to protect human safety or our networks or property, or as part of a corporate merger or sale of our business assets.

Please note that we may be required to disclose an individual's personal information in response to a lawful request by public authorities, including to meet national security or law enforcement requirements.

Data Security

We collect and process information on servers around the world. We use reasonable administrative, technical, and physical safeguards to protect personal information against theft, loss, or misuse. Unfortunately, no data transmission over the Internet or storage can be guaranteed to be 100 percent secure. As a result, while we strive to protect information about you and your professional interests, we cannot ensure or warrant the security of any information you submit to us. You remain responsible for protecting your user name and passwords and for the security of information in transit to us over the Internet.

This Privacy Policy covers how we use information you provide. We cannot control how others may use information you may make public on our sites, for example, on professional networking sites or sites inviting user-generated content, in forums, at virtual events, or user-generated blogs.

Please note that virtual events may automatically display certain information about you to other participants in the event. We cannot control how other participants use that displayed information, so please take a moment to make sure you understand how a particular virtual event works and what information you are choosing to share within that particular environment.


We will post and date any changes to this Privacy Policy. Please check here periodically. Your continued use of our products and services covered by this Policy constitutes your consent to the practices in place at the time of your use.

Dispute Resolution

In compliance with the EU-U.S. Privacy Shield, The Channel Company commits to resolve complaints free of charge about your privacy and our collection or use of your personal information.  European Union individuals with inquiries or complaints regarding this privacy policy should first contact Robert Wiseltier, Chief Financial Officer, at: privacyrequests@thechannelcompany.com   Tel. +00 (516) 726-2946; Fax +00 (508) 861-0142. Or by mail to: The Channel Company, 350 Jericho Turnpike, Suite 310, Attn: Robert Wiseltier, Jericho, NY 11753, USA. 

The Channel Company has further committed to refer unresolved privacy complaints under the EU-US Privacy Shield Principles to BBB EU PRIVACY SHIELD, a non-profit alternative dispute resolution provider located in the United States and operated by the Council of Better Business Bureaus. If you do not receive timely acknowledgment of your complaint, or if your complaint is not satisfactorily addressed, please visit www.bbb.org/EU-privacy-shield/for-eu-consumers/ for more information and to file a complaint.

Please note that if your complaint is not resolved through these channels, under limited circumstances, a binding arbitration option may be available before a Privacy Shield Panel.