Monetizing IoT: How to Build a Successful Playbook
IoT is gaining traction but solution providers still face challenges capitalizing on this market opportunity which researchers say will explode to $1.7 trillion by 2020. Some have called IoT the “wild, wild west” of high tech, opening new business vistas for customers and partners alike. Many leading-edge solution providers have dived in to the IoT pool while others are still sorting out just where to start. Either way, cloud-centric IT integrators play a key role in helping customers secure and make sense of the avalanche of data that can be collected. To move forward, solution providers must develop a sales playbook and quickly ramp up their skills. They need to decipher the real market prospects, strategic vendors, necessary skills and marketing strategies required to build a successful IoT practice. This market is moving fast so IT integrators don’t want to get left behind—losing a step here could be catastrophic.
The NexGen IoT roadshow is designed to help leaders build a profitable IoT business. The information will be delivered in an engaging, interactive forum with industry experts, peers and tech suppliers. Content will include some of the following:
Real-world IoT use cases
The role of security in IoT
Building on IoT business on AWS, Azure and other platforms
How to sell IoT solutions with existing partners and tech suppliers
Identifying new OT partners
The software and services skills needed to address IoT
Industry and vertical markets that possess the greatest upside
The IoT and OT products and solutions needed to build a successful practice
ROI: what to expect from an investment in IoT in terms of time to profitability
Testing business model readiness to maximize IoT
Marketing and sales strategies for upselling and securing new customers
Building the IoT sales pitch and backing it up with the right resources
Top Reasons to Attend
► Channel Centric POV
NexGen has always been built for the channel, by the channel.
► Real Talk in a Trusted Peer Environment
This intimate setting allows solution providers to candidly share their questions and concerns about the IoT space.
► Case Studies of IoT Implementations
Hear how how the customers' need was identifiied, how the IoT soluton was built. These case studies will help you see the IoT opportunities within your client base.
► Meet New IoT Vendors
NexGen: Monetizing IoT brings the best IoT suppliers and latest solutions together for you. Meet the newest players in this growing field.
Key IoT Stats
of Solution Providers describe IoT as a "MEANINGFUL and/or HUGE OPPORTUNITY" in the next 18 months
of Solution Providers are generating IoT revenue
of of Solution Providers are seeing significant interest in IoT from their customers
The IoT Roadshow Format
IoT Case Studies
Hear IoT success stories from Solution Providers who have gone before you. Learn from their experiences and apply their tips to your own business.
Join a formalized networking process that encourages attendees to meet and network with everyone. Fortify your IoT network as you have one-on-one conversations with partners and vendors.
IoT VENDOR SPOTLIGHTS
Get a brief overview of the latest IoT technologies available. Compare products and services with your peers and share actual IoT experience that will save you time and money.
NexGen IoT Strategic Advisors