Dominant Media

We keep the entire IT channel ecosystem informed and empowered with up-to-the-minute news and essential content about IT innovators, visionary solution providers, best-of-breed programs, emerging technologies and much more.

Find out about CRN^® and our other media offerings

Engaging Events

Our events bring IT leaders together to network, partner and build winning strategies. Combining thought leadership, fresh ideas and critical topics, our events deliver actionable items that transform your business.

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Channel Insights

We deliver deep operational channel expertise through IPED consulting and proprietary research, as well as real-world education – enabling you to optimize all aspects of your go-to-market initiatives.

Get the insights you need to succeed

Concierge Marketing

We help you engage, enable and empower your partners to accelerate revenue with our integrated content marketing solutions.

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Testimonials

“When we start thinking of a new program, our first call is to The Channel Company to get their insight and understanding. As we approach the market, we rely on the broad and deep knowledge within the company.”

– Richard Hutton, Director of Channel Marketing, Enterprise Business Division, Samsung

“The Channel Company accelerates our success by helping us expand our channels, support our partners and communicate the Xerox advantage to the channel. Their experienced opinion really helps us execute in the channel.”

– Thomas Gall, Director of Channel Marketing, Xerox

“I’ve been working with The Channel Company for over 15 years, and it has been an amazing partnership – the consistency of the team, their passion and their ability to spot trends. What we learn from The Channel Company helps drive the strategic direction of all of our business planning.”

– Dalyn Wertz, Senior Director, Channel Management, Comcast Solutions Provider Program, Comcast Business

I think everybody needs good advice when they’re dealing with the channel. When I call on The Channel Company, whether it’s the CEO or one of our reps, I always get the right answers – whether it’s about a trend, an upcoming event, or how to maximize ROI on a program.”

 – Frank Rauch, VP Americas Partner Organization, VMware

The Channel Company accelerates our success by leading us to the right partners at the right time. We rely on their expertise and ideas, whether it’s for marketing, demand gen, surveys or just overall channel advice.”

– Joseph Sykora II, VP Americas Sales Operations and Channels, Fortinet

“The Channel Company helps HP keep our thumb on the pulse of the industry while building and reinforcing relationships with engaged and invested partners.”

– Rich Papaioannou, Manager, North America Channel Marketing and Demand, Hewlett-Packard

We deliver the key expertise you need to optimize your channel

Twitter

30 Notable IT Executive Moves: November 2019 https://t.co/Zsgrw9tXL2 https://t.co/Ppd4t4uX1R

The Channel Company (13 hours ago)

It’s Day 6 of the MSP #NiftyGifty and The Channel Company has a cool gift for you! Unwrap it here:… https://t.co/FyAkUmxr1D

The Channel Company (3 days ago)

.@CRN's 2019 Products Of The Year https://t.co/9Eig2ijkpg https://t.co/IfKqEnY5Sw

The Channel Company (3 days ago)

It doesn’t get much cooler than this! 10 days of free MSP gifts + 1 nifty grand prize. Join the MSP #NiftyGifty to… https://t.co/QXh3Df6e0e

The Channel Company (2 weeks ago)

Resiliency, security & recovery will be at the core of midmarket IT leaders’ 2020 budgets. Learn how to understand… https://t.co/UjMHPPjH7P

The Channel Company (3 weeks ago)

Newsroom

December 17, 2018

CRN Publishes Exclusive Michael Dell Interview: Becoming Public Again Means 'We're Investing for Growth'

February 2, 2018

Fall 2017 Midsize Enterprise Summit Sold Out

Featuring Gartner analysts and new market research

CRN Feed

.@Oracle Will Not Replace Mark Hurd As Co-CEO https://t.co/ch04mEv9zl $ORCL https://t.co/8MGQ9G3oYH

CRN (4 hours ago)

RT @MichaelNovinson: .@OPSWAT Buys Security Vendor @ImpulsePoint To Defend Critical Infrastructure @CRN https://t.co/JOAMGf30hv https://t…

CRN (7 hours ago)

.@IngramMicroInc's Paul Bay Swipes At Rival’s ‘Leveraged’ Buyout, Possible Downgrade ” https://t.co/C8mXNa56Sh https://t.co/O4kSuQxMBw

CRN (9 hours ago)

The 10 Hottest New Smart Gadgets And Devices Of 2019 https://t.co/agEjp7huBu #TechnologyNews #TechNews Tip @Techmeme https://t.co/QWXPEenL5n

CRN (10 hours ago)

.@Cisco Intros Cisco Silicon One: New ASIC Play Beyond The Network Into The Cloud https://t.co/ydzidhdlnI $CSCO https://t.co/79O5zdCmsl

CRN (11 hours ago)

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